Thoughts on PR trips, Freebies and Sponsorship
There’s a lot of chatter about PR trips, freebies and paid blogging at the moment. I thought I’d add my own views, because that’s what us bloggers do isn’t it.
PR Trips
A few interesting conversations have come about recently, mainly off the back of the Disney trip. Should PR companies target bloggers. Should bloggers accept trips. Can reviews be trusted if the blogger has been lavished with freebies. It certainly seems to be on people’s minds as even when a journalist was interviewing me for the Times those very questions came up. Did you consider declining? Did you feel obliged to give a positive review? How did it fit with your other blog content?
When I accepted the Disney trip it was because I knew that it would be a good fit, after all I already have my own (paid!) trip to Disney looming and my tagline says “life, parenting and trying new things” I like to think that’s my clever way of covering all bases, but seriously, if you’re a parent blogger then Disney is definitely in your topic range .
Did I consider declining? Don’t be silly. An all expenses paid trip to Disney and the chance to hob nob with the some of the best British bloggers, I don’t think so. I’ve been writing this blog for three years, a little perk here and there is justified, no?
Then there’s the biggy, did I feel obliged to do a positive review? Eh, no. Yes, Disney flew me to Florida, they put me up in a 5 star resort, fed me gourmet food and paid my exorbitant wifi bill, but I didn’t sell my soul. I never once considered, before or after that I would need to write a positive review, in my mind a review that doesn’t find at least some constructive criticism of a product or destination is pretty useless anyway and probably fake. Disney World was no exception, there were things I thought could be better, I said it while I was there, and I’ll say it again here (eventually, when I get to that bit). It would be unnatural if everything we wrote was positive, Disney realised this when they decided to have no input into what we wrote, we had no word count, and no guidelines. The moment anyone asks anything other of me is the moment I’ll say no to the product or trip.
Freebies
Recently the British blogging scene has seen a big rise in the freebies for review, first there was the Lego Duplo, then the Disney DVD’s and Blu-Ray players and just today it’s been the Skoda test drives. As always the Americans are one step ahead of us, they’ve had the freebies for review for a while, the new trend is to start a seperate review blog for this type of thing, Suburban Turmoil (who was on the US Disney bloggers trip) was talking about it just today.
I don’t think we’re at that stage and I hope that we can navigate the waters more successfully so that this sort of thing is unnecessary. I don’t think that a seperate review blog really helps the marketers, the bloggers or the readers, is the point not that the freebies are used and trialled as part of everyday life?
Sponsorship
Finally there’s the question of having advertising on a blog, whether it be in the form of adsense or banner advertising (as you can see in my sidebar), some say that on a ‘mummy blog’ it’s distateful, yet others go further and accuse mum bloggers of cashing in on their role as a parent.
I disagree with this viewpoint and I don’t see that a few ads is really ‘cashing in’, it costs money to keep a website going and if you can make some of that back as far as I’m concerned that’s a good thing, because every penny that remains in this household goes towards things that make my daughter’s life more comfortable anyway.
So that’s my viewpoints on everything, what do you think?






I've been blogging for four years and write about anything and everything that takes my fancy.
Above is me with my beloved Ernie in Port Aventura and left with our love child in Florida.


